A Guide to City Pop, the Soundtrack for Japan’s Bubble-Era Generation

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The YouTube algorithm that delivered Takeuchi Mariya’s “Plastic Love” to millions of viewers has brought a spike in interest in city pop. This article explores the history of the Japanese genre through its beginnings and golden age to the current revival.

A New Wave of Interest

The 2010s city pop revival was a natural development, taking place as the music scene diversified, and there were no longer clear genre boundaries. It became usual for musicians to move between, for example, rock, folk, and R&B, so it was only a matter of time before interest turned once more to city pop.

Neo city pop artists from the 2010s including Cero, Yogee New Waves, and Awesome City Club are mainly rooted in the indie club scene. Producer Kunimondo Takiguchi, who has worked with singer Hitomitoi, is another key presence. The band Suchmos, which got its break when its song “Stay Tune” appeared in a commercial, further expanded the possibilities of the genre.

Hitomitoi’s City Dive (2012) and the Suchmos EP Love & Vice (2016), which includes the band’s breakthrough song “Stay Tune.”
Hitomitoi’s City Dive (2012) and the Suchmos EP Love & Vice (2016), which includes the band’s breakthrough song “Stay Tune.”

DJs also played an essential role in the renewed interest in city pop. From the Shibuya-kei era in the 1990s, it had been common for them to sample artists like Yamashita Tatsurō and Yoshida Minako. From around 2010, a craze for stylish disco tunes prompted DJs to reinvestigate disco-influenced 1980s city pop. They began by unearthing artists like Kadomatsu Toshiki and Matsubara Miki, but their characteristic penchant for deep cuts led them to give more obscure performers like Tōyama Hitomi, Mamiya Takako, and Aran Tomoko time on their turntables.

International Fans

The city pop wave subsequently spread overseas. In the 2010s, there are more ardent music fans around the world seeking hard-to-get-hold-of Japanese albums, not only through online auctions but also by making a trip to Tokyo. I remember recently people talking about a foreign fan who appeared on television saying that he wanted to buy Ōnuki Taeko’s Sunshower. There are also a lot of tracks uploaded on services like YouTube and Soundcloud. For instance, Takeuchi Mariya’s song “Plastic Love” racked up more than 20 million views on YouTube after it was initially posted in July 2017.

Ōnuki Taeko’s Sunshower (1977) and Takeuchi Mariya’s Variety (1984), which includes her Internet-famous song “Plastic Love.”
Ōnuki Taeko’s Sunshower (1977) and Takeuchi Mariya’s Variety (1984), which includes her Internet-famous song “Plastic Love.”

International musicians have also shown their appreciation of city pop. US DJ and sound creator Toro y Moi is probably the best example. Brazilian singer-songwriter Ed Motta collects Japanese records, and covered Yamashita Tatsurō’s “Windy Lady” when he performed in Japan. The bands Ikkubaru of Indonesia and Polycat of Thailand both acknowledge the great influence of the genre, and have brought their versions of it back to Japan.

Many of the generation that listened to city pop in real time associate it negatively with the abortive sparkle of the bubble era. Young people today, however, can simply enjoy it as a fresh mix of musical elements that is continuing to develop. Japanese music has lost the unfashionable tag of past eras, and city pop is winning interest as a cool new genre.

(Originally published in Japanese on December 21, 2018. Banner photo: A selection of classic city pop albums from the 1970s and 1980s.)

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