Food, Shopping, Entertainment, and More at Tokyo’s Newest Tourist Draws

Guide to Japan Lifestyle Travel

As tourism revives in Japan, three new Tokyo complexes seek to attract visitors at Shinjuku’s Kabukichō district, Haneda Airport, and Tokyo Station.

A New Destination for Entertainment in Kabukichō

To the northeast of Shinjuku Station, recognized by the Guinness Book of Records as the world’s busiest railway hub, are the bright lights and bustling nightlife of Kabukichō. On April 14, the district saw the opening of Tōkyū Kabukichō Tower, a soaring new structure that is part of a project to upgrade the entertainment on offer in the area.

Tōkyū Kabukichō rises above the rest of the skyline. It is a one-minute walk from Seibu-Shinjuku Station and seven minutes from JR Shinjuku Station, and has bus connections to both Haneda and Narita Airports.
Tōkyū Kabukichō rises above the rest of the skyline. It is a one-minute walk from Seibu-Shinjuku Station and seven minutes from JR Shinjuku Station, and has bus connections to both Haneda and Narita Airports.

Tōkyū built the 225-meter skyscraper, with 48 floors above ground and 5 below, on the former site of the landmark Milano-za movie theater. The building has no office floors; the higher levels are occupied by two hotels with a total of 635 rooms, and the lower ones dedicated to entertainment facilities, including a cinema, theater, and concert venue.

Sakamoto Ryūichi, who passed away in March, was the sound supervisor for the movie theater 109 Cinemas Premium Shinjuku. It has eight screens with more than 700 seats, all in the luxury class. One room has wraparound screens to the left and right, in addition to the one in front, while another can show movies recorded on 35-millimeter film. A film festival based around the internationally popular Neon Genesis Evangelion film series began on April 28.

The three-screen Screen X system aims to provide a more immersive experience at 109 Cinemas Premium Shinjuku. (Courtesy Tōkyū)
The three-screen Screen X system aims to provide a more immersive experience at 109 Cinemas Premium Shinjuku. (Courtesy Tōkyū)

Shinjuku Kabuki Hall, on the second floor of the tower, is a 1,000-square-meter neon-lit space based on the concept of Japanese festivals and back-alley ambience. It re-creates a twentieth-century image of Japan, decorated with lanterns and festival floats, offering a range of alcoholic drinks alongside “B gourmet” popular cuisine from across the country, including rice bowl dishes, noodles, yakitori, and gyōza.

Unusually for this kind of building, the area is open almost 24 hours a day, from six in the morning until five in the morning the following day.

The atmospheric interior of Shinjuku Kabuki Hall. Stage performances will include taiko drumming, oiran (courtesan) shows, and stage combat, as well as events related to popular anime. (Courtesy Hamakura Style)
The atmospheric interior of Shinjuku Kabuki Hall. Stage performances will include taiko drumming, oiran (courtesan) shows, and stage combat, as well as events related to popular anime. (Courtesy Hamakura Style)

Open-Air Baths and More at Haneda Airport

In October 2010, Haneda Airport resumed international flights after 32 years, following the construction of its fourth runway. On January 31 this year, it opened a new Haneda Airport Garden facility at Terminal 3 to make the most of its proximity to the city center and its 24-hour opening times.

Haneda Airport Garden is a minute’s walk away from Keikyū Line and Tokyo Monorail stations at the airport, and two to three minutes on foot from the entrance to Terminal 3. (Courtesy Sumitomo Fudōsan Retail Management)
Haneda Airport Garden is a minute’s walk away from Keikyū Line and Tokyo Monorail stations at the airport, and two to three minutes on foot from the entrance to Terminal 3. (Courtesy Sumitomo Fudōsan Retail Management)

The 12-floor building is run by Sumitomo Fudōsan Retail Management. Hotel Villa Fontaine operates on all but the first floor, and with 1,717 guest rooms, it is one of the largest airport hotels in Japan. The twelfth floor boasts natural open-air hot springs from which bathers can look out at Mount Fuji while they watch the aircraft take off and land below. This 24-hour facility, open to hotel guests and others, also has four different kinds of indoor bath, including carbonated and jet baths, and three kinds of hot-stone spas.

Izumi Tenkū-no-yu has baths with a view, making use of natural spring water pumped from 1,500 meters underground. (Courtesy Sumitomo Fudōsan Retail Management)
Izumi Tenkū-no-yu has baths with a view, making use of natural spring water pumped from 1,500 meters underground. (Courtesy Sumitomo Fudōsan Retail Management)

There are 73 stores in the shopping zone on the first and second floors. Japan Promenade offers specialty products highlighting Japanese culture and artistic technique, Haneda Sandō’s stores gather souvenirs from around the country, and Haneda Collection features items to make travel more comfortable. There is also a 230-seat food court and a restaurant zone, as well as an all-weather bus terminal offering access to cities and tourist destinations across Japan.

Light streaming from large glass windows gives Japan Promenade a sense of space. It lines up alongside the connection between the Terminal 3 second floor arrivals lobby and the airport hotel. (Courtesy Sumitomo Fudōsan Retail Management)
Light streaming from large glass windows gives Japan Promenade a sense of space. It lines up alongside the connection between the Terminal 3 second floor arrivals lobby and the airport hotel. (Courtesy Sumitomo Fudōsan Retail Management)

Fukui Yougasa in the Japan Promenade mall applies Fukui Prefecture craftsmanship  to its handmade umbrellas. (Courtesy Sumitomo Fudōsan Retail Management)
Fukui Yougasa in the Japan Promenade mall applies Fukui Prefecture craftsmanship to its handmade umbrellas. (Courtesy Sumitomo Fudōsan Retail Management)

Encouraging More Time Spent at Tokyo Station

If Haneda is the gateway to Tokyo for arrivals by air, the land equivalent is Tokyo Station. March 10 saw the grand opening of Tokyo Midtown Yaesu, a 240-meter-high complex adjoining the station on its east side, with 45 floors above ground and 4 below. Real estate giant Mitsui Fudōsan is behind the third entry in the Tokyo Midtown brand, after those standing in Roppongi and Hibiya.

Tokyo Midtown Yaesu is just outside the Yaesu South Exit of Tokyo Station and connected directly at the B1 level. (Courtesy Mitsui Fudōsan)
Tokyo Midtown Yaesu is just outside the Yaesu South Exit of Tokyo Station and connected directly at the B1 level. (Courtesy Mitsui Fudōsan)

The top floors of the building are occupied by Bulgari Hotel Tokyo, a venture from the Italian brand known for its high-end jewelry. The shopping zone on the top three basement levels gathers together 57 stores, featuring some of Japan’s top and up-and-coming brands.

For example, Kyoto firm Hosoo, established in 1688, has a showroom displaying more than 200 kinds of textiles produced with 1,200 years of experience in traditional artisanship, and also showcases furniture, artworks, and other pieces. Tsugaru Vidro, meanwhile, is the first store for a company selling traditional glassware from Aomori Prefecture; the colorful glass is produced at temperatures of 1,300 degrees Celsius.

Nishijin-ori kimono fabric textile bags and room shoes are also available at Hosoo Tokyo. (Courtesy Mitsui Fudōsan)
Nishijin-ori kimono fabric textile bags and room shoes are also available at Hosoo Tokyo. (Courtesy Mitsui Fudōsan)

On the second floor, the Yaesu Public space contains a food court and stand-up drinking counters. Food items bought can be consumed anywhere within the space.

Floors 7 to 38 are office space. This is Japan’s first office complex to provide delivery robots. Their services are reserved via smartphone, and the automatons ride elevators by themselves to make deliveries.

Delivery robots are programmed to avoid collisions. (© Jiji)
Delivery robots are programmed to avoid collisions. (© Jiji)

A bus terminal on the B2 level will be expanded to integrate express terminals currently scattered around the Tokyo Station area, making it one of the largest terminals nationwide by 2028.

Tokyo Midtown Yaesu should encourage visitors not simply to pass through the Tokyo Station area, but to spend more time there.

(Originally published in Japanese on April 22, 2023. Banner photo: Tōkyū Kabukichō Tower’s design evokes a gushing fountain. Courtesy Tōkyū.)

Tokyo Station Haneda Airport tourism